Reports, presentations, articles and guides related to IAEH key areas of interest. Search by subject clicking on the categories box above.
Category: Hosting safely, securely and on budget
OECD Recommendation on Global Events and Local Development
The Recommendation on Global Events and Local Development was adopted by the OECD Council meeting at Ministerial level on 30 May 2018. It aims to provide members and non-members with a comprehensive overview of the main tenets of the framework conditions required to realise more sustainable global events and more effective delivery mechanisms and to build stronger capacities to leverage local benefits.
2017 World Masters Games – Final Report
The city of Auckland in New Zealand hosted the 9th edition of the World Masters Games between 21st and 30th of April 2017. This comprehensive report shows the results of the event through 8 different areas: governance, finance and corporate services, commercial, marketing and communications, sports and venues, games operations, volunteers, and ceremonies and events. It also includes a section on the research methodologies applied to assess different aspects of the event.
The Auckland WMG operated under key performance indicators (KPI) and three underlying contracts encompassing the achievement of specific goals. The report shows the specific KPI targets that guided all WMG2017 activity comprising athlete targets, economic benefit targets, revenue targets/break-even budget, and satisfaction targets (customers, partners and public).
Challenges related to the delivery of the event such as coordinating multiple partners and realising consistency of service from providers and the experience of participants were also presented in this report.
Paris as host city for the UEFA EURO 2016
In June 2016 Paris and nine other cities in France successfully hosted the UEFA EURO Football Tournament and in November, the Deputy Mayor of Paris in charge of Tourism & Sports, Jean-François Martins, spoke at the Host City Conference in Glasgow about the plan developed to host the major event and the lessons learned in the process.
The Local Organising Committee had the vision of making the EURO 2016 more than just another event and to make it serve as a boost to the city’s public policies. It developed a plan which considered the needs of the city and how the event could be used to accelerate and facilitate the fulfillment of those needs. As a result, actions were taken to engage all districts of the city, not only central Paris, and all Parisians, not only football fans. The mindset was of permanent attention to all stakeholders, aiming to deliver the best experience to all of them.
Paris also overcame terrorist threats and delivered a safe and secure event without undermining people’s enthusiasm. Finding the balance between excitement and security was the biggest challenge faced in hosting the EURO 2016, according to Jean-François who stated: “There was no magic, it was necessary to invest a lot of money and to have great collaboration between the national government, local public authorities, intelligence agencies, and the private sector”.
The tournament was a success and its impacts very positive; three million people visited Paris during the event; the Fan Zone by the Eiffel Tower welcomed 1.2 million visitors; a 92% satisfaction rate amongst tournament attendees was achieved and there was an increase of 6% in the number of search requests for VisitParis on Google.
The full presentation was kindly shared by Deputy Mayor Jean-François Martins and is available to download here.
LUMIERE LONDON 2016 REPORT
Lumiere London was a free outdoor light festival hosted across central London to transform the capital’s iconic buildings and public spaces with 30 installations from the world-class British and international artists.