IAEH Video Archive

Joel Lavery (Director, West Midlands Growth Company) reflects on the experience of hosting SportAccord. Martin Gibbs (CEO, SportAccord) also joins this talk. Topics covered are:

Budget to host SportAccord

Objectives of hosting the summit:

– Raising international awareness
– Boost region’s profile as a place to invest in
– Maximise national and international media interest
– Promotion of host venues
– Promotion of wider tourism

The discussion also covered an overview of participants, the heart of sport campaign, city branding and welcoming visitors. There was interesting insight into maximising opportunities from SportAccord, including the 200 events proposed following the summit for the region, as well the issue of  “return on influence”, which is often overlooked in the face of return on investment.

Hosted in partnership with Hurricane Group.

“Urban Sports: Hosting opportunities and specifications for 2021”

Key topics covered:
• Urban sports introduction including: BMX Freestyle, Skateboard, Roller, Scooter, Parkour, and Breaking presentation
• International Federations support and Olympic integration
• Hybrid events: hosting opportunities in 2021 including E-FISE World Series (digital and physical) and UCI BMX Freestyle Park World Cup (physical).
• Urban parks: building global projects with local initiatives

Hosted by FIBA 3×3 Development Manager Robert Rieblinger.

“FIBA 3×3 from the streets to the Olympics: Hosting opportunities and specifications.”

Key topics covered by the webinar:
⋅ Brief history/overview of 3×3
⋅ Connection to Olympics/Tokyo 2020
⋅ Competition categories
⋅ RFP/host city selection process and timelines
⋅ Hosting specifications
⋅ Draft hosting budget/template