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IAEH Video Archive

IAEH Webinar Series, Meetings and Workshops recordings available to members only.

Category: Operations

From promoting sustainable tourism to developing connections with populations and institutions: strategies pursued in the UTMB World Series

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Florian Lamblin, Executive Director of UTMB International, explains how an event such as the UTMB World Series can be used to develop connections with populations and institutions. The talks covers:

– A timeline for the application of sustainability
– Strategies applied in different host territories
– Traditional strategies
– Sustainable tourism as a strategy
– Key initiatives in Slovenia: working with travel agencies and developing connections
– Working with Chianti consortium and Tuscany region to stimulate a maximum of local companies
– Key initiatives in Slovenia: working with travel agencies and developing connections
– Working with Chianti consortium and Tuscany region to stimulate a maximum of local companies
– Promoting alternative transport at UTMB Mont Blanc
– Building local bonds – Wales, Mexico and Switzerland

 

 

Tampere’s operational commitment to events – Perttu Pesä

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– The impact of a tram system reflective of population growth
– Event classification and its significant when considering the strategy of a city
– The desired impact of events are to improve quality of life, community building, positive publicity and growth in event-related businesses and the local economy
– A balanced overall impact being achieved when each event category is proportionately represented in Tampere’s event scene
– Events a city development- “events are not just events”- they are part of a development process to develop a new kind of city
– Development of stadium- construction over railroads, and how this changed the city centre
– The significance of the development of a tramway for logistics
– Success of volunteering bank for the Ice Hockey World Championships, with press release
– Responding to logistical challenges of flights
– The impact of COVID on particular sports, considering the Masters Games and hindrances to training

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